- Company /
- The Team
As educators, parents, creative experts, and strategic marketers, the staff at CarrotNewYork brings a diverse and nuanced understanding of:
- Schools, classrooms, teachers and students
- Families - their needs and idiosyncrasies
- The heart of a community
- The impact of visual and written communication
- How a brand can best stand out in the marketplace
View BioJanice founded CarrotNewYork (originally JMH Education) with the goal of “doing well by doing good.” More than three decades and countless awards and distinctions later, it’s clear she has done very well. Part of her success is attributed to the fact that she constantly seeks to mentor others – whether it’s the people who work for her, other women-in-business professionals, or inner city students. How has Janice done “good” (aside from building a company that creates programs for clients who want to make a difference in people’s lives)? By serving on the board of Center for Women’s Business Research, the foundation board of St. Mary’s Children Hospital, the advisory board of Be a Student’s Friend for the Inner City Scholarship Fund, and the advisory board of Manhattan Hunter Science School. Janice is a graduate of Harvard Business School, Pace University, Kansas State University and Marymount College. An educator herself, and a former director of consumer marketing, Janice clearly has a passion for learning. In her spare time, she travels the world, having been to six continents and more countries than she can count. Her heart, however, lies in New York City. She moved from “the Little Apple” (Manhattan, KS) to Manhattan, NY and loves everything about it – the arts, the High Line park, the food, the energy.
VP, Client Services and Operations
View BioAmber is a runner – she’s run the training and marketing programs at popular franchises and now runs our Client Services department, shouldering day-to-day responsibility for staffing and managing a key component of our award winning service. When Amber’s not ensuring that every facet of her clients’ projects are running smoothly and on time, she runs marathons. She applies that same combination of hard work, determination, and goal setting to her projects and relationships with her staff and clients. In a recent review, a major government client stated that Amber “demonstrated excellent communication skills and customer service during the course of the contract.” Amber grew up outside of Philadelphia and is a graduate of West Chester University of Pennsylvania where she studied marketing and studio arts. She is highly organized, efficient, and equally passionate about cooking and Bruce Springsteen.
VP, Strategy and Education
Filiz is an enthusiastic learner, and as our VP, Strategy and Education, she is passionate about making learning meaningful, memorable and fun for others. She has developed curriculum in science, environmental awareness, nutrition, gardening, financial literacy, digital citizenship, art, design and technology to students of all ages, from elementary to university levels, and even for educators themselves. She has worked with students with a range of special needs including visual impairment and autism. Having lived, taught and inspired learners all over the world – from Jordan to Barbados, Japan to Boston – Filiz has a genuine appreciation for diverse perspectives. Filiz earned her Master’s in Education from Lesley University in Cambridge, MA, and earned a BA in Studio Art with minors in Business and Japanese. Outside of CarrotNewYork Filiz is a mixed media artist interested in seeing how art can foster understanding and appreciation across cultures, and has put her talents and passions towards the service of others. Filiz has called five countries home, enjoys using her passport, and dreams one day of living in a tree house.
Sr. Director of Business Development
View BioThroughout his fifteen year career working in Education Marketing, Business Development, Strategy and Operations, James has been a strong advocate for teachers, students and the importance of hands-on, experiential learning. For over a decade, James worked in the International Division at Scholastic where he collaborated with amazing teams focused on building reading programs and developing education solutions across the globe – culminating in a four-year general management expat assignment in Mexico City. His time in Mexico was a constant reminder of how lucky he was to have had an elementary school teacher that taught his class Spanish from the first though the eighth grades, and redoubled his focus on the importance of access to education. He also offers a long list of favorite places for meals across Mexico. Recent roles as VP of Business Development for People to People Student Ambassador Programs, and VP of Discovery Student Adventures, a hands-on STEM education joint venture between Ambassador Group and Discovery Education, offered him the chance to see the transformational impact of experiential learning on students and teachers. A member of the Board of Directors at Performance Network Theatre, James is an ardent supporter of the arts and education. A Detroit native, James graduated from Wayne State University in his hometown, and continued on to New York City for his graduate studies in Publishing Management at NYU. James is the father of two amazing daughters, and in his spare time, he slowly improves his photography, gardening, and cooking skills.
Director of Business Development
Throughout her 13-year career in sales, client services, and business development, Alex (as people call her) has consistently woven her personal passions and propensities into her job descriptions. With a Bachelors and Masters in Professional Writing from Carnegie Mellon, and a Masters in Communication Management from USC, it is no surprise that she has ended up at this very spot, as Director of Business Development for Carrot New York. Whether selling ad space on HGTV, promoting pharmaceuticals to physicians, or cultivating educational partnerships on behalf of the world’s largest publisher of children’s brands, she consistently infuses her personality, her genuine interest in people and relationships, and her desire to do good, wherever she goes. And she is fortunate enough to have found a career and a company whose core values reflect her own. She is a big sister with the Big Brothers Big Sisters organization, as well as a little sister to three older siblings. She is an aunt to six nephews and one niece, and she makes a mean kale and quinoa salad. Her passion for health and wellness has driven her to pursue a certification in health coaching, through the Institute for Integrative Nutrition, which further inspires her to be a positive influence on those around her. Clients most appreciate Alex for her genuine concern for their needs, and her dedication to getting the job done. She enjoys the process of business development, and thrives in an environment where creativity and innovation are embraced, and opportunities abound.
Senior Creative Director
View BioBrian has spent 20 years in New York City as a copywriter and Creative Director, helping some of the world’s most recognized companies launch advertising, social media, PR and non-profit campaigns. With a range of interests that spans from hockey to history and Italian Neo-realism to modern design, every conversation with Brian eventually comes around to food: he was making pizza by the age of 4, he named his own ad agency Garlic, and his favorite days are spent visiting one of NYC’s farmers’ markets during lunch, searching for something great to cook for dinner. As the father of a school-age daughter, Brian is excited to be at CarrotNewYork and working on solutions in education, from a creative standpoint and as a parent.
View BioCarla’s career development path has led her through the worlds of marketing and advertising, including a standout tenure as account manager at CarrotNewYork five years ago. We are delighted that after two successful stints in higher education marketing, her desire to make a positive change in the health and wellness of others brought her back to CarrotNewYork as Account Supervisor. Carla now manages several of CNY’s clients and accounts, making sure the projects run smoothly and that everyone has fun in the process. When she’s not at CNY, Carla spends her “free time” working toward a Master’s degree in Food Studies at New York University, and is interested in all aspects of the food system. In fact, she can talk for hours about her love of food … and animals and cold weather, too!
Digital Marketing and Account Manager
View BioKeri comes to us from the Women Presidents’ Organization, a non-profit dedicated to women business leaders where she managed all online communications. It should come as no surprise, then, that she graduated from University of Maryland, College Park with honors in Sociology, and a certificate in Women’s Studies. Keri’s commitment to health and wellness is evidenced by the fact that she raised money for cancer research while running the NYC Marathon. At CarrotNewYork, Keri manages several client accounts, as well as the CNY website, online communications, and social media.
View BioDon earned his BA in graphic design from the New York Institute of Technology because he was drawn to computer graphics. After working for a bit in this capacity, he realized he preferred making the projects happen – from start to finish – more than designing them. With extensive production and project management experience in marketing and advertising agencies, Don is quite proud of the fact that he has never missed a deadline. He credits his success to remaining calm under pressure and doing what it takes to get the job done. Don’s sense of wanderlust has led him on many an adventure around the world, but he considers parenthood to be his greatest adventure yet.
Director of Education
View BioJennifer is passionate about creating engaging learning experiences through innovative practices. As a former classroom teacher, Jennifer developed her skills in integrating 21st century learning practices and educational technology. She was nominated as a Texas Computer Educator’s Association Teacher of the Year and was a nominee for the International Society for Technology in Education Kay L. Bitter Vision Award for Excellence in Early Childhood Technology. She went on to share her expertise by writing curriculum, leading professional development, and presenting at conferences. Her presentations include Using Social Media as a Learning Tool, Creating a Global Classroom, and Being a Connected Educator. Jennifer stays involved and connected to the education world to closely align Carrot’s programs and initiatives to the needs of the students and teachers. She consults with educational technology companies, private and public schools, and after school programs.
View BioErin is a passionate educator, curriculum developer, and advocate for positive social change. Erin has developed and taught curriculum on a wide variety of social issues including food system sustainability, gardening, health care reform, gender & sexuality, LGBTQ rights, sexual & mental health, youth leadership development, bullying & relationship violence prevention, media literacy, social movement history, community organizing skills, and more. Outside of CarrotNewYork, Erin teaches middle and high school classes at the Sadie Nash Leadership Project, an organization that aims to empower and equip young women to be agents for change in their lives and their communities. A born and raised New Yorker, Erin is a veritable walking encyclopedia of NYC history facts who equally enjoys romping around the city and escaping into the woods for a nature fix.
Education Specialist (Curriculum & Social Design)
Becky is a social designer and educator who designs project-based curricula and tools to empower students to create change in their communities. With CarrotNewYork, Becky has developed curriculum for FEMA, USDA-APHIS, and First the Seed Foundation. As an educator, Becky has experience with a wide range of ages and subjects - from teaching reading to 5th graders during Elev8 Baltimore’s Freedom School program, to engaging 12th graders in learning about gun control and financial aid with the Center for Urban Pedagogy (CUP) in New York, to developing common-core aligned argumentation curriculum and professional development for Baltimore City Public School teachers. Becky is passionate about youth empowerment, yoga, and coffee - and dreams of one day being a kindergarten teacher. She has a BFA in graphic design and an MA in Social Design from the Maryland Institute College of Art (MICA).
Sr. VP, Client Development
View BioJane has more than 30 years of experience in the creation and placement of public education campaigns. Starting out as an instructor herself, then a director of education, she has built a career developing and managing relationships with government agencies, nonprofits and corporations. Jane has brought her wealth of knowledge and expertise to the national stage, presenting at high-level conferences and facilitating discussions on health and wellness and environmental initiatives. A member of the Small Business Government Communicators Network, the National Association of Government Communications, and Women Impacting Public Policy, Jane was awarded the 1997 NYC Businesswoman of the Year by the Association of Family and Consumer Sciences. Amazingly, she still has time to volunteer with her church on behalf of a food bank, as well Make Way Partners, an organization that supports victims of human trafficking and modern day slavery. When Jane does make time to relax, she spends two weeks in St. Maarten doing nothing but enjoying the beauty of the ocean.
Creative DirectorKelly LynchCreative DirectorCarrot New York75 Broad Street, 33rd FloorNew YorkNew York10004Kelly may live and work in Gettysburg, PA, but her creative touch is ever present in the halls of CarrotNewYork. Especially the hall that displays the numerous awards she’s won over the years developing impactful client programs. With a background in magazine publishing and trade show management, and brand-building acumen she’s gained at marketing agencies, Kelly brings a wealth of knowledge to our team. Her zeal for volunteerism keeps her busy outside of work when she serves on several committees for Gettysburg College, as well as the Melanoma Research Foundation. It’s hard to believe that Kelly still has free time to read, garden, entertain, and stay abreast of emerging app and online technologies.
Art DirectorKaren SmithArt DirectorCarrot New York75 Broad Street, 33rd FloorNew YorkNew York10004Karen is an art director who is equally skilled at graphic design and organizing her workload to meet deadlines. Some may think that’s unusual for a creative person, but it has served her well. For over 20 years, Karen has won awards crafting curriculum, collateral, signage, websites, logos and ads for nearly all of CarrotNewYork’s clients. As if it wasn’t enough raising her own child, she mentors young people in high school and college, and learns as much from them as they do from her. She also utilizes her design talents in volunteering for organizations that promote literacy and senior services. Highly attuned to the visual world, Karen surrounds herself with Monet prints and collects kaleidoscopes.